Down to Earth Marketing

Born with a computer in my pocket and a diploma in programming, I know that when a system is not working, it’s usually the software. I hate organizations who insist that my password cannot contain more than three sequential numbers or must have at least one capitalized letter. Who made you the password dictator? This [...]

When I first heard about Groupon, I thought it was a fantastic marketing opportunity for small businesses to promote themselves. I thought it was also a clever way for them to make money, as I assumed Groupon would get 10-15% of sales given the already huge discount off of the regular price. But to share [...]